⚖️Side-by-Side Comparison
dbt vs Segment: Which is Better in 2026?
We've compared 2 tools across pricing, features, ratings, and reviews to help you make an informed decision. No paid placements — just facts.
Compare different tools →| Feature | dbt Data Management | Segment Data Management |
|---|---|---|
| Rating | 4.8(146) | 4.5(164) |
| Starting Price | Free | Free |
| Pricing Model | Freemium | Freemium |
| Free Plan | ||
| Free Trial | ||
| API Available | ||
| Verified | Verified | Verified |
| Founded | 2016 | 2011 |
| HQ | Philadelphia, PA | San Francisco, CA |
| Team Size | 201-500 | 501-1000 |
| Platforms | WebCLI | Web |
| Top Integrations | SnowflakeBigQueryRedshiftDatabricks+3 more | SalesforceBrazeAmplitudeMixpanel+4 more |
| Description | dbt (data build tool) is the transformation workflow that lets data teams work like software engineers — with version control, testing, documentation, and modularity. Used by 50,000+ companies as the backbone of the modern data stack. | Segment is Twilio's customer data platform (CDP) that collects, cleans, and routes customer data to 450+ tools. Build a complete picture of every customer and activate that data across analytics, marketing, and support tools. |